The Mad Clientist Archives - Page 36 of 90

RFPs Surge to New Heights—How You Can Win Them All

Clients love good ideas. And they find them in RFPs. Not every RFP—all it takes is one really good idea to make the entire process worth it for clients. Could this be why clients are issuing RFPs at a record pace? 32% of clients issued RFPs last year, up from…

Michael RynowecerJanuary 8, 2020

The Mad Clientist

Top 11 Trends Shaping the Legal Market for 2020

Complexity and risk continue to dominate client thinking. Clients continue to eat into their internal budgets to fund outside counsel work. The need for outside counsel who can meet their new expectations remains relentless. Use these 11 trends to your immediate and lasting advantage: Clients Are Way More Fickle, and…

Michael RynowecerJanuary 2, 2020

The Mad Clientist

See the 6th Grade Winner of the BTI Holiday Card contest from the Christa McAuliffe Charter School!

As is The Mad Clientist’s custom, I asked the 6th graders to provide ideas and drawings (with video instructions) for our holiday cards. All the entries were great – but this one got the nod. Congratulations to Ava and the best for a healthy and prosperous holiday season to you…

Michael RynowecerDecember 18, 2019

The Mad Clientist

Clients Single Out 30 Law Firms Best at Client Service—By Name

Jones Day tops the BTI Client Service 30 for the 4th year in a row—showing the firm can navigate the choppy waters of client service on a continuous basis to remain at the top. Gibson Dunn (2), Arnold & Porter (3), Morgan Lewis (4), and Sidley (5) all improved their…

Michael RynowecerDecember 14, 2019

The Mad Clientist

Law Firms Best at Dealing with Complexity

We could be living a dream come true. Law firms love—and some live for—the sophisticated, complex, high-end work. This is exactly where top legal decision makers tell us their needs are spiking—not just growing—but surging. This tsunami of high-end work brings intellectual challenge, personal reward, and new client service expectations.…

Michael RynowecerDecember 11, 2019

The Mad Clientist

7 Anti-BD Tactics—or How to Ensure You Will Never Get the New Work

Business development—the pipeline to the future—is still a second-class citizen. It gets no respect. So many attorneys treat pitches as an afterthought. Clients see it, feel it, and know it. And these lightly prepared pitches don’t win the work. Here are just 7 examples of how at least a few…

Michael RynowecerNovember 20, 2019

The Mad Clientist

Clients Embrace LinkedIn: Reveal All

Right there in plain sight. An insightful look into, if not the very definition of, your client’s world view. It’s on LinkedIn. This isn’t a superficial glance at where they went to school—it’s about finding snippets of insight buried within the introduction, comments, posts, likes, connections, and frequency of their…

Michael RynowecerNovember 13, 2019

The Mad Clientist

5 Reasons to Call Your Client Right Now

There are hundreds of reasons not to call your client—and at least 5 reasons you should. The opportunities to help clients during the final months of the year are 10 times greater than at the beginning. As the corporate world draws to its annual close, the race to complete both…

Michael RynowecerNovember 6, 2019

The Mad Clientist

How to Tell Clients You’re Raising Rates

The sun rises in the east and sets in the west. And law firms raise their rates. Clients expect rate increases. But how your client responds is highly dependent on the nature of your relationship and where you stand within their hierarchy of law firms. Raising rates, and the discussions…

Michael RynowecerOctober 30, 2019

The Mad Clientist

CMOs Find New Life with Future Rainmakers

It’s rewarding, helps the firm, and helps them—the trifecta of engagement and satisfaction. 26% of CMOs tell us spotting and nurturing future rainmakers is their strongest skill. Not only does this skill help fuel the stream of future rainmakers—CMOs find this one of the most gratifying aspects of their role.…

Michael RynowecerOctober 23, 2019