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Client Relationships

The Mad Clientist

5 Reasons to Call Your Client Right Now

There are hundreds of reasons not to call your client—and at least 5 reasons you should. The opportunities to help clients during the final months of the year are 10 times greater than at the beginning. As the corporate world draws to its annual close, the race to complete both…
Michael Rynowecer
November 6, 2019
The Mad Clientist

CMOs Find New Life with Future Rainmakers

It’s rewarding, helps the firm, and helps them—the trifecta of engagement and satisfaction. 26% of CMOs tell us spotting and nurturing future rainmakers is their strongest skill. Not only does this skill help fuel the stream of future rainmakers—CMOs find this one of the most gratifying aspects of their role.…
Michael Rynowecer
October 23, 2019
The Mad Clientist

More Law Firms Earning Client Recommendations

Top legal decision makers recommend 293 law firms, 21.6% more law firms for 2019. This upswing is on the heels of a 3-year downtrend. We see 2 driving reasons: 1) A number of law firms are having success with their firmwide client service excellence initiatives—bringing new unprompted recommendations from clients.2)…
Michael Rynowecer
May 22, 2019
The Mad Clientist

5 Reasons Clients Love to Call Their Law Firms

Clients tell us there are 5 times when they truly enjoy calling their outside counsel. These busy legal decision makers have little time for optional phone calls—which makes these 5 especially telling. These calls are: Review a delivered work productClients inevitably have questions, comments, and changes. Your clients view these…
Michael Rynowecer
December 5, 2018
The Mad Clientist

7 Questions to Ask Every Client Before August 15

Let’s play word association.I say: “July or August”You say: “Vacations, people out, summertime” Top legal officers say: “Next year’s budgets, end of year results, and adjust for the 2nd half of the year” Large clients are thinking about next year’s budget right now. Many have submitted their first drafts to management.…
Michael Rynowecer
July 18, 2018