Brand Elite

Corporate counsel report a dramatic increase in the number of firms making new and different changes while adding value. Clients identify 143 innovative law firms this year—up from 119 last year—making client-facing changes affecting the client experience for the better.Innovation is one of those rare attributes which attracts new business.…

Corporate counsel predict 76 law firms out of the 650 firms serving large companies will emerge as the future leaders of the profession. This is 15.6% fewer future leaders than 2015 and contrasts with 2014 when client saw 90 future leaders.Corporate counsel look for leadership qualities such as partner stability,…

Corporate counsel are including 2% fewer law firms on their short lists. This compares to a 4% shrinkage in 2015. Clients now consider 6% fewer law firms than 2014 for hire. This means more work may be available to the law firms protecting their place on short lists. In addition,…