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The Mad Clientist

Client Interviews with Managing Partners only Scratch the Surface The Mad Clientist

Client Interviews with Managing Partners only Scratch the Surface

With your competitors out interviewing wide swaths of their clients, firms who stick solely to Managing Partner interviews are missing out on a catalyst for firm-wide change.You can view the video below, or on YouTube directly here: https://youtu.be/koatZ1Odmvs We’ll be releasing videos here on The Mad Clientist blog every Tuesday. Subscribe…
Michael Rynowecer
May 26, 2017
Post-Matter Follow-Up Plan—Phase 1: BTI’s Client Relationship Lab The Mad Clientist

Post-Matter Follow-Up Plan—Phase 1: BTI’s Client Relationship Lab

Business development with your current clients isn't something that only happens when a new matter is on the horizon. Successful business development starts immediately after your current matter closes.In this month's BTI Client Relationship Lab we share the first part of a 3-phase plan for continuing post-matter follow up with…
Michael Rynowecer
May 22, 2017
Winning the AFA Game The Mad Clientist

Winning the AFA Game

Learn the 6 steps law firms take to win the AFA game in this week's Mad Clientist Minute.You can view the video below, or on YouTube directly here: https://youtu.be/NO5cIfWOsV4 You can view the first video in our AFA series—Spending Under AFAs Soars, Are Your Clients Using Them?—here: https://youtu.be/-fTAcgjdMjwAnd the second video—The Benefits…
Michael Rynowecer
May 15, 2017