The Mad Clientist Archives - The BTI Consulting Group

Clients Single Out the BTI Client Service 30 2024 — Law Firms Best at Client Service

It's all organic. Clients — more than 300 of them — identify the law firms best at client service — along the 17 dimensions they say are the most crucial drivers. These legal decision makers single out a firm, rank them, and explain why — with no prompts or suggestions.…

BTIConsultingApril 10, 2024

The Mad Clientist

Up, Out, Wait or Quit: Associates Weigh in on Staying and Leaving their Firms

Tantalizing, treacherous, business development fears and the Prize. This is how associates describe making partner. It's a high-stakes game where the outcome is binary — make partner or face an undefined future. A few firms are publicly downplaying junior associates’ importance. The reality is law firms need strong senior associates…

BTIConsultingApril 3, 2024

The Mad Clientist

Breaking Down Law Firm Business Development Cultures: Struggle or Strategize

A BTI flash survey of almost 700 attorneys reveals decidedly different law firm business development cultures. Underappreciated and maligned by some — worshipped by others — business development is creating the next strategic and cultural divide. We asked these attorneys to describe their business development culture — the results look…

Michael RynowecerMarch 27, 2024

The Mad Clientist

The Lateral Partner Tsunami About to Hit Hard

There is only one group with more interest in lateral partners than law firm leaders — the partners themselves. Everything about law firms is changing. Partner moves are transitioning from phenomena to mainstream — and then will hit bubble territory. The deafeningly loud alarm bell for the upcoming tsunami is…

Michael RynowecerMarch 20, 2024

The Mad Clientist

Meet the Winner of the Annual BTI Holiday Card Contest

As is The Mad Clientist’s annual tradition, I asked local students to create drawings for our holiday card contest. All the entries were outstanding — but this one won top honors. ∗ ∗ ∗ Wishing you a wonderful holiday season and a happy, healthy, and prosperous new year. From everyone…

Michael RynowecerDecember 21, 2023

The Mad Clientist

Stop and Listen to the Best Song About Lawyers Ever

However busy you are. No matter what your plans. Take a few minutes, listen, and smile. Written and composed by the late Dave Frishberg as a tribute to his friend’s 25th anniversary as a law firm partner, My Attorney Bernie is a must for anyone in the legal community. You can listen…

Michael RynowecerJuly 12, 2023

The Mad Clientist

Law Firms with the Best Pitch

It’s your moment. You are asked to come in and pitch. The typical company will ask 14 law firms to respond to an RFP. Next, they ask 3 to 8 to come in and pitch. Your chance to make your compelling case is here. And, out of these pitches—clients say…

Michael RynowecerJuly 10, 2019

The Mad Clientist

1 Big Bad Boogeyman Adds to 3 Other Nightmares Keeping GCs Up at Night

I have never heard a top legal decision maker talk about being blindsided in my 30 years of talking to clients—until now. 100s of top legal officers echo this same sentiment and suffer loss of sleep as a result. Being Blindsided Top legal decision makers are typically thorough,…

Michael RynowecerJune 26, 2019