The Mad Clientist

Every law firm believes the pitch ends when the conference room door closes. Clients know the real pitch starts after the lawyers leave. While your team is busy replaying its performance, your client is answering one question: What did I just learn? Clients aren't judging how much your lawyers know.…

It all started as a torrid love affair. Corporate counsel were captivated. Every promise sounded irresistible: better outcomes, faster answers, lower costs, and smarter legal strategies. Then reality arrived: promises had to be proven. Corporate counsel aren't giving up on better outcomes. They're giving up on the idea AI automatically…

Inflation will do more to destroy a client relationship than it does to personal purchasing power. Inflation erodes purchasing power gradually. Poor client service destroys relationships immediately. In today's legal market, clients have little patience for firms failing to evolve alongside their business. Improvement matters because clients reward momentum. Firms…