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The Mad Clientist

The Mad Clientist

Mellow Waves

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Michael Rynowecer
January 7, 2013
In the War Room The Mad Clientist

In the War Room

Under the streets of London, a veritable maze of closed-door rooms became the hub of Britain’s military planning during World War II. While the earth shook above them, Churchill’s top officials waged war, gathering intelligence and clandestinely directing thousands of tactical maneuvers. The war room buzzed. Similarly, behind closed doors…
Michael Rynowecer
November 20, 2012
BTI’s How Clients Hire: The Role of Legal Directories and Online Lawyer Profiles The Mad Clientist

BTI’s How Clients Hire: The Role of Legal Directories and Online Lawyer Profiles

 More than 570 legal decision makers provide in-depth insights into exactly how they use online resources, lawyer profiles and legal directories to select and hire outside counsel. Discover why 9 of 10 corporate legal staff turn to legal directories, which resources legal decision makers turn to most often and what…
Michael Rynowecer
October 4, 2012
Forecasting Failure -­ 9 of 10 Failed Firms Losing Share to Competitors The Mad Clientist

Forecasting Failure -­ 9 of 10 Failed Firms Losing Share to Competitors

"If I knew then"…Potent, but less-than-popular metrics pointed to trouble years long before the major law firm implosions of the past decade. Top performers track these leading indicators for themselves and competitors. They gauge where they stand – and know exactly when competitors become vulnerable. They use this insight to…
Michael Rynowecer
April 20, 2012
Ready. Set. Grab. The Mad Clientist

Ready. Set. Grab.

All eyes are on center court. Two confident players jockey for the exact foot position each believes gives them the edge. The referee's whistle sounds. The players are locked in a near-wrestling match; battling fiercely to gain control of the ball - and the court. Only one gains possession. Every…
Michael Rynowecer
March 20, 2012