CMO Archives - Page 3 of 18 - The BTI Consulting Group

Clients Single Out 18 Best of the Best Law Firms in Cybersecurity/Data Privacy Litigation

Clients expect the number of breaches to increase — and believe more will convert to litigation as well as regulatory trouble. Clients are looking for more from law firms than in the past. Like last year — more than 40% of clients report no meaningful business development outreach from their…

BTIConsultingOctober 14, 2024

The Mad Clientist

1 in 3 Law Firms All In on AI

The biggest, most unexpected surprise for 2025? Law firm leaders tell us it's Generative AI. Both the doubters and the lovers agree on 2 things: Generative AI can upend the traditional law firm model in ways no one saw coming The change can hit a lot faster than anyone ever…

Michael RynowecerOctober 9, 2024

The Mad Clientist

The High-Stakes BD Gamble Law Firms Can’t Resist

Buying meme stocks is a lot like responding to RFPs. Meme stocks bring ultra-high risk with a small chance of ultra-high returns. Somebody may make a lot of money — and be celebrated for it — but most everybody else loses. BTI research reveals more than 70% of clients report…

BTIConsultingOctober 3, 2024

The Mad Clientist

43 Law Firms Moving Upmarket in Richest Litigation Market in Years

More litigation complexity equals more opportunity. Today’s market is filled to the brim with complexity. BTI research reveals a select group of 43 law firms boosted their reputation — and delivery — to move upmarket in litigation. This is down from 54 BTI Upmarket Movers last year. It’s harder to…

BTIConsultingSeptember 25, 2024

The Mad Clientist

Top 7 Trends in Litigation in 2025: More Complexity, More Spending on Outside Counsel

Legal spending is heading up. Big time. Litigation is more aggressive than it has ever been — and will get more so. The world of litigation is getting bigger and more complicated. Corporate counsel are looking at new, never seen before litigation. The surge in complex and novel matters requires…

BTIConsultingSeptember 18, 2024

The Mad Clientist

Clients Single Out 84 Law Firms Most Feared in Litigation

84 law firms are more feared than most. This is up from 62 firms last year. The increase correlates with a marked increase in aggressive litigation. But — it's not just the aggressive nature of litigation rising — it's substantially more complex with higher stakes. Add new and novel cases…

BTIConsultingSeptember 11, 2024

The Mad Clientist

Meet the Winner of the Annual BTI Holiday Card Contest

As is The Mad Clientist’s annual tradition, I asked local students to create drawings for our holiday card contest. All the entries were outstanding — but this one won top honors. ∗ ∗ ∗ Wishing you a wonderful holiday season and a happy, healthy, and prosperous new year. From everyone…

Michael RynowecerDecember 21, 2023

The Mad Clientist

25 Law Firms of All Sizes Top LinkedIn Engagement Touchpoints

LinkedIn engagement is an underappreciated building block in your client relationship. Corporate counsel treat every comment, like and celebration as a valued touchpoint. This high quality connection adds to the foundational strength you already have — and serves as a credible first touchpoint for others. This makes the case —…

BTIConsultingNovember 15, 2023

The Mad Clientist

Client Expectations Jump 27%

You disappear from the reliable and trusted list the minute you fall behind client expectations. There is little leeway here. You have 2 ways to fall behind: You can do less or invest your time elsewhere — this is more often an unintended behavior than a decision Clients start moving…

Michael RynowecerNovember 8, 2023

The Mad Clientist

Litigation Powerhouses: The Law Firms Leading the Litigation Market

Complex and high stakes matters are the sweet spots. This is where the money is headed. Clients are hiring law firms offering: Early assessment no matter how few facts are known An aggressive defense while simultaneously pursuing a settlement Insights about how other companies in the client’s industry handle similar…

BTIConsultingNovember 1, 2023