Michael Rynowecer, Author at The BTI Consulting Group

43 Law Firms Clients Say are Winning in the COVID-19 World

New law firm rosters are part of the new reality. The pandemic is redefining corporate counsel objectives and in some cases their core role. Top legal decision makers tell us how a few law firms have really stepped it up, jumped in, and are truly committed. Clients point to 43…

Michael RynowecerApril 29, 2020

The Mad Clientist

Law Firms Scooping First Of New COVID-19 Cases; 8 Tactics Winning This Work

Clients are expecting increases in their litigation budgets. They do not know how big yet – but the estimates are well into the double digits. The new COVID-19 cases have already started rolling in and clients have quickly picked the law firms getting the new work. No competition, no RFPs,…

Michael RynowecerApril 22, 2020

The Mad Clientist

How 25 Client Industries are Impacted & 5 Things You Can Do About It Right Now

Only 15 to 20 industries account for 85% of US legal spending. Of the more than 1500 industries identified by the US Government, a small number will have an enormous impact on law firms. The same proportionality is true for law firm revenue. The typical law firm with more than…

Michael RynowecerApril 15, 2020

The Mad Clientist

Kirkland Crushes $4 billion, What They Do and How They Do It

“I don’t know what their (Kirkland & Ellis) system is, but every partner I meet falls all over themselves to outdo the other in client service and make things happen for us. It’s kind of amazing. I love it.” Managing Director, Large Private Equity Fund Think of the implications, a…

Michael RynowecerApril 8, 2020

The Mad Clientist

BTI Pandemic Update: Outside Counsel Spending & 5 Other Insights Into Client Thinking

Clients' spending is linked to company activity (revenue), how stalled their legal issues are, and their future view. Most top legal decision makers tell us they believe the acute phase of the pandemic and its economic consequences will be relatively short term – think months not years. The implications are…

Michael RynowecerApril 1, 2020

The Mad Clientist

7 New Insights from Managing Partners On a New Kind of Crisis

No one knows what to expect. But the near term is not good – or worse depending on who you talk to. I reached out my longtime friend and collaborator, Patrick McKenna, to see what we could learn from leadership partners about what law firms are doing and how they are thinking. We…

Michael RynowecerMarch 25, 2020

The Mad Clientist

Cyber is Surging – Here are the Law Firms in the Lead & How to Catch Them

Cybersecurity is already the top source of client insomnia. And now it's even more serious. The deluge of remote workers accessing the cloud, servers, and transferring data adds to clients’ sleepless nights—and their needs. Clients tell us 109 law firms stand above all others for their Cybersecurity and Data Privacy…

Michael RynowecerMarch 18, 2020

The Mad Clientist

BTI Pandemic Update – 7 New Insights Into Client Thinking

One thing is for sure. Top legal decision makers see a surging workload. They see their backlog climbing. And they are being asked a lot of questions. BTI conducted 2 flash surveys to get a read on what they are thinking and what to expect on everything from risk, to…

Michael RynowecerMarch 17, 2020

The Mad Clientist

2 Bigger Nightmares than COVID-19 Keeping Clients Up at Night

COVID-19 is scary. The impacts and outcomes are far from certain. We may be looking at a case of the devil you know is worse than the devil you don’t. Top legal decision makers are staring at key issues causing sleepless nights—not including coronavirus. They must be serious. And you…

Michael RynowecerMarch 11, 2020

The Mad Clientist

The Impact of Coronavirus on Client Thinking: First Look

Let’s hope it is short-lived and has minimal impact overall. But it will have both short-term and lingering implications on client thinking. And it will change the way we think about many things around law. Here are 13 things to anticipate: Litigation continues on but parties are somewhat suddenly more…

Michael RynowecerMarch 3, 2020