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Even F-15 fighter pilots are envious of law firm rates. These rate increases are one of the few things on the planet able to accelerate faster than the fastest known fighter jet — the F-15.

These new orbital rates are stunning even for managing partners. But up they go. Just over half of clients say it’s worth it — leaving just under half looking for the value.

The factors driving the value behind the highest rates include:

  • Solving an insurmountable problem
  • Helping clients reach outsized strategic objectives
  • Bringing breakthrough ideas
  • Unrelenting in approach
  • Nuanced counsel to match personal chemistry and legal objectives
  • Diplomatic candor – unafraid to explain why clients might be wrong in their thinking
  • All of the above served with exceptional client service

Moving on to the rates. The high rates paid to outside counsel are in the following ranges:

  • The highest of the high flyers at $2,100 to $2,620 per hour
  • Higher flyers ranging from $1,465 to $1,860
  • High flyers ranging from $1,170 to $1,285

We found plenty of rates in the $800–$900 plus range — but the rates above serve as the big demarcation points. There may be a superstition around the $1,000 mark as we found almost no rates at this mark — it always jumped to $1100.

Please join me in congratulating these 32 law firms garnering the highest rates in 2024 — in alpha order:

Baker Botts
Baker McKenzie
Bryan Cave Leighton Paisner
Cooley
Cravath
DLA Piper
Dentons
Greenberg Traurig
Hogan Lovells
Holland & Knight
Jones Day
Kasowitz Benson & Torres
Kilpatrick Townsend
Kirkland & Ellis
Latham & Watkins
Littler

Mayer Brown
Morrison Foerster
McDermott Will & Emery
O’Melveny & Myers
Paul Hastings
Paul, Weiss
Perkins Coie
Pillsbury
Quinn Emanuel
Sidley Austin
Skadden
Williams & Connelly
Winston
Sullivan & Cromwell
Weil
White & Case

The only thing likely to grow faster than rates is client expectations. Every rate increase triggers a jump in client expectations. The firms able to jump these 2 hurdles at once enjoy an advantage over the rest.

As you raise rates — whether setting records or not — think about how you will up the client experience. This determines the difference between sustaining your higher rates — or forcing your client to look elsewhere and pay those rates to someone else.

Take a look at who got the highest rates and what they were in 2018 here.

Best in the market ahead –

MBR
The Mad Clientist

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