Winning Work Archives - The BTI Consulting Group

20 Best of the Best Law Firms in Securities and Finance Litigation

Few things light a fire under Securities Litigation than volatile securities markets. Firms winning the work provide clear counsel and very early assessments. The winning firms quickly educate clients as to top risks and exposure. They know what to say to who, and when. Top legal decision makers point to…

BTIConsultingOctober 13, 2025

The Mad Clientist

Clients Name 40 Best of the Best Law Firms in IP Litigation

IP litigation continues to grow with both new and familiar issues. Clients are adopting AI in every facet of their business – creating new issues and unintended IP consequences. Skill in dealing with undefined threats has become a key part of client conversations for the foreseeable future. Please congratulate the…

BTIConsultingOctober 13, 2025

The Mad Clientist

Clients Name the 32 Law Firms Best at Gen AI Litigation

Gen AI litigation isn’t a tsunami. It’s a dike riddled with mission-critical leaks. Seeping into contracts, supply chains, data governance, IP and beyond. Always surfacing in high-stakes, business-critical ways. Corporate counsel see it everywhere. The seepage. Red flags. No playbook. This insidious creep is splitting law firms into 2 major…

BTIConsultingOctober 8, 2025

The Mad Clientist

9 4th Quarter BD Hacks to Own 2026

Volatility. Regulatory headwinds. Impatient CEOs. Strategic mandates. All are colliding with disruptive technology. You get one thing: relentless, unexpected and urgent mission-critical demands on clients. A potent formula for outside counsel to develop business – and score serious relationship points. And there is no quarter like the 4th quarter for…

BTIConsultingOctober 1, 2025

The Mad Clientist

7 Forces Driving Litigation Higher and Harder

Buckle up. Litigation spending on outside counsel is jolting up again. 64% of corporate counsel are increasing their litigation spending in 2026. More clients plan 10% increases than we have seen in over 10 years. Why? There is no escape. Clients face an avalanche of new (and old) litigation –…

BTIConsultingSeptember 24, 2025

The Mad Clientist

Clients Single Out the 98 Most Feared Law Firms

98 law firms instill more fear than all others. Up from 84 last year. And it’s no coincidence. The brand-new BTI Litigation Outlook 2026 reveals why today’s litigation is the most contentious and aggressive in memory. Clients want outside counsel with ferocity – and it’s giving an edge to the…

BTIConsultingSeptember 17, 2025

The Mad Clientist

Clients Weigh in on Law Firm Responses to Trump Executive Orders

It’s unusual for a single issue to redefine a law firm’s brand – but that’s exactly what Trump’s Executive Orders – and even the threat of EOs – did. Firms challenging Presidential directives found themselves in an intense spotlight. So did those negotiating deals. Branding wasn’t the goal – nor…

BTIConsultingJuly 16, 2025

The Mad Clientist

Inside the Battle for Law Firm Marketing’s Golden Age

We’re at a threshold moment in law firm marketing. This isn't just a fantasy. A select group of CMOs believes we’re entering a golden age – one marked by clear, recognized value, strategic impact, and a real voice at the leadership table. They see respect rising, job satisfaction soaring, and…

BTIConsultingJuly 9, 2025

The Mad Clientist

Associates Catch the Rankings Bug – Should You Be Thanking Chambers?

It’s Chambers’ season. Congratulations to all the attorneys ranked. Everyone’s noticing as firms broaden their celebrations – louder LinkedIn posts, firmwide shout-outs, retreat callouts. You’d be hard-pressed to find a firm leader who doesn’t tout their growing list of Chambers-ranked partners. But one group is taking especially keen interest: associates.…

BTIConsultingJune 25, 2025

The Mad Clientist

The 27 Invisible Places Where Clients Recommend Your Law Firm

71% of new law firm relationships begin the same way: With an unprompted peer-to-peer recommendation — casual, unsolicited, and usually invisible. Even the most enduring partnerships often start with a single offhand suggestion from one in-house counsel to another. It’s All Organic, Casual and Uncontrolled These organic recommendations happen everywhere,…

BTIConsultingJune 18, 2025