Mad Clientist Archives - Page 42 of 53 - The BTI Consulting Group

Top Law Firm Brands as Ranked by Clients—The BTI Brand Elite 26

Brand drives hiring decisions and access to premium rates. With less than half the market able to identify a single differentiating characteristic of top law firms, it’s no wonder rate pressure and competition are rampant. Your brand can vault you to the short list of legal providers or land you…

Michael RynowecerApril 23, 2015

The Mad Clientist

How Clients Hire: LinkedIn Edition

LinkedIn is quickly moving up the hierarchy of potential attorney hiring activities. 30% of corporate counsel point to LinkedIn as the best website of all the sites they visit—6 times greater than any other. No other site registered more than 5%. Corporate counsel say LinkedIn offers a vetted source of…

Michael RynowecerApril 15, 2015

The Mad Clientist

One More Way Law Firms Fumble Best Business Development Opportunities

Just over 2/3 of clients tell us the best new ideas they see coming from law firms happen during an RFP process. Somewhere among the sea of bland boilerplate submissions lies one scintillating idea, suggestion or nugget. One firm invested the time and energy to simply blow their potential client…

Michael RynowecerApril 8, 2015

The Mad Clientist

Help Your Clients Deliver $9M in Value Right Now

Chief Legal Officers generated $9 million in value in the face of the largest legal budgets seen in 15 years. New approaches to managing outside counsel, settling litigation, alternative fees, focusing on compliance, pushing budgets on law firms and providing more support to business units is paying dividends. And don’t…

Michael RynowecerApril 1, 2015

The Mad Clientist

Could it be Low T?

Client relationships feeling a little sluggish lately? Losing some of the old vitality they used to have? The conversations, the vibe and the business you’re getting just don’t have the spark or energy they once had. You feel like they’re a shadow of what used to be. Is it Low T?…

Michael RynowecerMarch 25, 2015

The Mad Clientist

60% of Clients Replace Their Primary Law Firm

60% of large clients have replaced one of their 2 primary law firms—the highest turnover rate in 7 years. The overwhelming reason—mediocre client service. The scary part—the client service isn’t bad—it’s just not great. Corporate counsel show shrinking patience for anything short of a superior client experience. Clients now believe even…

Michael RynowecerMarch 18, 2015

The Mad Clientist

13 Unspoken Rules of Client Relationships

Unspoken rules are the gifts which keep on giving for some and the bane of our existence for others. Those who know and live by these rules thrive and love what they do. Those who don’t work harder for less enjoyment and return—they may love what they do—but not quite…

Michael RynowecerMarch 11, 2015

The Mad Clientist

Warning: Large Law Wants to Crush You like a Bug

BTI’s new research reveals the largest 30 law firms are the most aggressive when it comes to business development. Their goal is to crush you like a bug. No disrespect intended. No slight. Just business. These 30 law firms are virtually the only ones who describe their BD goals as…

Michael RynowecerMarch 4, 2015

The Mad Clientist

Itty Bitty Goals—Strategic Planning’s Fourth Deadly Sin

The only thing scarier than a big goal is a small goal. Big goals are often wrongly equated with big risk. You are taking a chance. And you just might lose. But, a well-crafted strategic plan can reduce risk and point you to the strategies capable of delivering outsized returns.…

Michael RynowecerFebruary 24, 2015

The Mad Clientist

The 6 Traits of the Client Service All-Stars

Click here to download your complimentary copy of the BTI Client Service All-Stars 2015.

Michael RynowecerFebruary 18, 2015