legal strategy Archives - The BTI Consulting Group

Clients Single Out the Law Firms on the Leading Edge: Helping Clients Implement Strategic Change

More than 80% of clients are going through a business transformation. 67% of corporate counsel are playing a mission-critical role in this transformation — and they single out the law firms best suited for this high-value new and novel work. These firms are best at delivering on the all-new expectations…

Michael RynowecerFebruary 14, 2024

The Mad Clientist

Clients Embrace Cross-Selling

Clients are up to their eyeballs with new and existing work. They continue to experience surges in needs across a broad range of fronts. They are working with more than 2x more law firms than 3 years ago — and 1/3 don’t know who their relationship partner is. Outside counsel…

Michael RynowecerJune 7, 2023

The Mad Clientist

3 Unsaid Strategies Loved By Rainmakers

Creating recurring inbound leads is a skill. Master this skill and you will control your career and opportunities — and make rain. Rainmakers all have their favorite strategies and tactics. I want to focus on three you can learn and adopt now. These are: 1. Serial Needs = Serial Leads…

Michael RynowecerMay 31, 2023

The Mad Clientist

Why Recession Ranks 6th on Associate’s Top Concerns

Last week we discussed how the recession is only the 3rd top concern of law firm leaders. The recession is getting low billing as the associates' biggest source of insomnia as well. In a combined telephone/online survey — we analyzed more than 1,000 responses from associates. The question we posed:…

Michael RynowecerMay 24, 2023

The Mad Clientist

New Survey: Recession Ranks 3rd in Law Firm Leaders’ Top Concerns

Recession almost pales as law firm leaders’ top concern. Our brand-new survey of more than 250 law firm leaders reveals their top concerns and a host of other leadership insights and issues. Conducted with my longtime friend and collaborator, internationally recognized law firm consultant Patrick McKenna, we dissect how these…

Michael RynowecerMay 17, 2023