The Mad Clientist - The BTI Consulting Group

Breaking Down Law Firm Business Development Cultures: Struggle or Strategize

A BTI flash survey of almost 700 attorneys reveals decidedly different law firm business development cultures. Underappreciated and maligned by some — worshipped by others — business development is creating the next strategic and cultural divide. We asked these attorneys to describe their business development culture — the results look…

Michael RynowecerMarch 27, 2024

The Mad Clientist

The Lateral Partner Tsunami About to Hit Hard

There is only one group with more interest in lateral partners than law firm leaders — the partners themselves. Everything about law firms is changing. Partner moves are transitioning from phenomena to mainstream — and then will hit bubble territory. The deafeningly loud alarm bell for the upcoming tsunami is…

Michael RynowecerMarch 20, 2024

The Mad Clientist

36 Vexing Problems Facing Clients: Everything Else is Low-Rate Noise

Novel and complex legal needs are rapidly eclipsing the straightforward and difficult needs. The law firms snagging this work learned quickly how to pivot and change strategies. Their client feedback gave them early insight into new needs and these firms developed new business tactics. They target corporate counsel’s most vexing…

Michael RynowecerMarch 13, 2024

The Mad Clientist

All 121 Law Firms Best at Meeting Novel, New, and Strategic Needs

Complex, new, and novel matters are driving the market — as are transformational and strategic M&A. These create new demands for clients — who are enjoying the challenge — and their outside counsel. These new demands include the ability to: Serve as the source of new ideas Develop brand new…

Michael RynowecerMarch 6, 2024

The Mad Clientist

9 Reasons Clients Remember Pitches and Meetings

You want to make an imprint. A positive imprint. You want to be remembered. Being remembered means getting hired. Corporate counsel hear a lot of pitches and talk to a lot of attorneys — an average of 22 a month at last count. They report hearing a lot of noise…

Michael RynowecerFebruary 28, 2024

The Mad Clientist

11 Best Practices to Make Your Industry Groups Thrive

Virtually every new regulation and court decision brings unique industry-specific impacts. Your ability to bring this insight is the difference between being invited in without competition or being left out of the conversation. And — getting much higher rates. The Most Lucrative Differentiator Understanding your client’s industry is the most…

Michael RynowecerFebruary 21, 2024

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Breaking Down Law Firm Business Development Cultures: Struggle or Strategize

The Lateral Partner Tsunami About to Hit Hard

36 Vexing Problems Facing Clients: Everything Else is Low-Rate Noise

All 121 Law Firms Best at Meeting Novel, New, and Strategic Needs

9 Reasons Clients Remember Pitches and Meetings