Legal Marketing

Women associates’ job satisfaction spiked after the pandemic broke out. Men’s remained unchanged. Law firms did a good job of delivering on associates’ high expectations for how they would be treated and how well-informed they would be. Men have the same concerns but value these behaviors differently than women associates…

Like spring in New England, the talk of reopening is about to go into full bloom... Reopening is the current mainstay of COVID-19 resource center content. The only remaining questions are how and when. Law firms are doing a good job flooding the market with insight about how to reopen…

What’s next? How will this play out? How to get ready? Where are we exactly in this thing? Top legal decision makers are asking themselves these very same questions. This thinking dominates client’s mental energy. They may be working on other issues – but this is where their focus lies.…