Law Firms Archives - Page 30 of 45 - The BTI Consulting Group

Brush Up Your Resume, Here Are the Best Jobs in the Future of Law

Every law firm, every company has a tell. New positions at your firm tell the world so much about your strategic intent. You can tell if the firm is bold, passive, locked in the past, or unsure about the future—but everyone will know what story you’re telling with these positions,…

Michael RynowecerMay 2, 2018

The Mad Clientist

Clients have 2 big sources of insomnia. Law firms only cause 1.

Top legal officers are questioning themselves and their strategies. Something they don’t often do. And it’s keeping them up at night. The decision makers are unnerved by their law firms’ behavior—as they are now relying on their outside counsel more than ever before.Almost 30% of corporate counsel are unnerved because…

Michael RynowecerApril 25, 2018

The Mad Clientist

6 Killer Rules to Developing Business

The best business developers play by different rules than everyone else. Some rules come naturally and others are learned. Aspiring rainmakers can learn from the best. BTI isolated rules which serve as guideposts for those who bring in the most business. These are the 6 rules for killer business development.…

Michael RynowecerApril 18, 2018

The Mad Clientist

11 Trends Reshaping Law Firm Marketing and BD

Law firm CMOs are pushing change forward. Go-to-market strategies are starting to diverge. Law firm focus on client development is becoming more widespread. Twice as many CMOs think social media is overrated—as opposed to underrated—while the majority of CMOs are starting to use more targeted marketing tactics in attracting clients…

Michael RynowecerFebruary 7, 2018

The Mad Clientist

The Ideal Client Mix

Looking at your client relationships along the dimensions of Client Attractiveness and Money allows you to easily see which clients create better opportunities and have a stronger financial impact.Jennifer Dezso, BTI Principal, walks you through the steps you can take to assess and create your ideal mix of clients.You can…

Michael RynowecerFebruary 2, 2018

The Mad Clientist

What Law Firm CMOs Love and Hate about Their Jobs

Law firm CMOs are basically split—45% are happy and fully engaged. This leaves more than half who are not.At 35%—the biggest segment of CMOs rate their jobs an 8 of 10. It’s good, they like it—but does not cross the line into thrilled, awesome, or fully engaged.Another 20% put their…

Michael RynowecerJanuary 31, 2018

The Mad Clientist

Only 4 Years Until AI Hits Big Time

Review your plans, make your decisions, and mark your calendars.Clients have a schedule for when the future will arrive. Top legal decision makers see AI making an impact in 3.96 years. The outlook for how law firms develop and implement AI may be up in the air – but client…

Michael RynowecerJanuary 24, 2018

The Mad Clientist

And the Winner of Best Strategy Is…

Law firms love to measure the growth. Not so much for market share.Market share gains or losses tell you how much business and the extent of clients you gained or lost versus other firms. You can add a whole new dimension to your strategic performance by looking at profits at…

Michael RynowecerJanuary 17, 2018

The Mad Clientist

How Clients Hire: Top Clients Impose Law Firm Hiring Moratorium

A group of forward-looking top legal decision makers have stopped hiring new law firms.“I am tired of spending my time listening to the same old story. They all say the same things. There is no point. It isn’t like I don’t know what I am going to get. I’ll work…

Michael RynowecerJanuary 10, 2018

The Mad Clientist

Superstitions and Customs to Guide or Haunt Your New Year

A certain rock star litigator will wear 1 of only 2 ties when delivering closing arguments. He may add a new tie to this elite collection, but, only if he has success in less serious matters enough times for it to earn its keep as a good-luck tie.A top rainmaker…

Michael RynowecerJanuary 3, 2018