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Law Firms

Radical, Crazy and Off-the-Rails Moves to Expect from Law Firms The Mad Clientist

Radical, Crazy and Off-the-Rails Moves to Expect from Law Firms

Nothing—including robots, AI, and technology—is as exciting as law firm behaviors. Law firms will become emboldened, impatient, highly strategic, and desperate as the more aggressive law firms make ever-bolder moves on the market. Stealing once untouchable laterals is commonplace. Grabbing practice groups is part of the new norm. Baker McKenzie…
Michael Rynowecer
September 26, 2018
Best of the Best in 5 Branding Factors and 14 Law Firms Boosting Their Already Strong Brand The Mad Clientist

Best of the Best in 5 Branding Factors and 14 Law Firms Boosting Their Already Strong Brand

Only 1 strategy drives a better brand—making a better direct and indirect client experience in the 9 factors driving brand. This means leveraging strength and intentional branding while minimizing unintentional acts of branding.Once law firms reach the BTI Brand Elite 28—it becomes exponentially harder to improve your brand. But 14…
Michael Rynowecer
May 23, 2018