Law Firm Leaders Archives - Page 26 of 32

CMOs Stress Levels Surge

CMO Stress Levels Surge Business is good. The best it’s been in recent memory. So, what’s the worry? 2019 marks the first time a large number of CMOs tell us the external factors are just as stressful as the internal issues. These law firm marketing leaders see outside threats and…

Michael RynowecerJuly 17, 2019

The Mad Clientist

Here’s Exactly How the Raytheon UTX Deal Impacts Every Single Law Firm

Deals are getting bigger than anyone is thinking about. Way bigger. Older established companies—Raytheon, UTX, Fiat Chrysler, and Renault come to mind—now see M&A as only 1 of a small number of strategies to drive growth, reduce costs, create the necessary scale to compete, or take on the massive R&D…

Michael RynowecerJune 12, 2019

The Mad Clientist

Clients Rank EY Law in Top 25% of Law Firm Brands

Another first—a milestone for the Big 4 as well as law firms. 694 top legal decision makers rank the EY Law brand number 138 out of the 650 legal providers serving large clients in the US. Deloitte also makes a noteworthy appearance and is ranked in the top 35%. What…

Michael RynowecerMay 22, 2019

The Mad Clientist

Clients See a Few Firms as Long-Term Leaders

Clients keep a distant eye on law firm mergers—and have bias for firms who will emerge the winners—especially for big, and potentially long, litigation or regulatory work. Every client knows a merged firm can become conflicted—and this means work for the client. Top legal decision makers name 28 fewer law…

Michael RynowecerMay 22, 2019

The Mad Clientist

Clients See Fewer Movers and Shakers

After a solid 6 years of increase, clients see fewer law firms moving and shaking. Clients tell us more law are doing the same new things—making it less innovative. Overall, the number of law firms clients see as movers and shakers dropped 4.2%.Clients named 3 fewer firms to the Best…

Michael RynowecerMay 21, 2019

The Mad Clientist

Fewer Bet-the-Company Law Firms

The number of law firms clients think can handle bet-the-company matters fell by 16.1%, down to just 94 firms this year. As the complexity and stakes clients face grow higher, clients are becoming more selective and are dramatically raising their expectations. Join us in congratulating the following firms with the…

Michael RynowecerMay 20, 2019

The Mad Clientist

Fewer Premium Worthy Law Firms

Clients are facing more complexity and uncertainty than ever before—the Economic Policy Uncertainty Index is at an all-time high. Clients gladly pay premiums for the firms who are comfortable with uncertainty and can simplify the complex. The number of firms meeting this threshold dropped substantially—a steep 22.4% from last year.…

Michael RynowecerMay 17, 2019

The Mad Clientist

Who’ll Collect the Win? 9 Firms Intent on Edging Out Kirkland and Latham

Who’s next? Kirkland and Latham are in a class by themselves. So, which firms can get even bigger and create a new class? We asked more than 160 law firm marketing leaders and here’s who they think are the next firms to deliver blow-out growth: DLA Piper and DentonsThese 2…

Michael RynowecerMarch 20, 2019

The Mad Clientist

7 Ways BTI Business Development Badasses Are Different

Attitude and behavior win you BTI Business Develop Badass status. It’s not only what you do, it’s how you do it—specifically. BTI research reveals 7 key differences between the BTI Development Badass (BDB) firms and everyone else.1. Advance Notice of the PitchKnowing the pitch is coming before everyone else is…

Michael RynowecerMarch 6, 2019

The Mad Clientist

The 18 BTI Business Development Badasses

A pitch is as much a mind game as it is a team sport. You go in focusing on your potential client. But there are always competitors. Some of these competitors are worrisome and others are not. Then, you catch wind you are up against a BTI Business Development Badass—the…

Michael RynowecerFebruary 27, 2019