Client Service Suffers Second Biggest Drop — Here’s Why
Clients want more. And don’t stop wanting more. Ever. Only 33.3% of corporate counsel recommend their primary law firm to a peer—a substantial drop from the 40.1% who recommended their primary law firms last year. This marks the second biggest drop in 15 years. Credit one reason—The Client Expectation Gap. …
Could it be Low T?
Client relationships feeling a little sluggish lately? Losing some of the old vitality they used to have? The conversations, the vibe and the business you’re getting just don’t have the spark or energy they once had. You feel like they’re a shadow of what used to be. Is it Low T?…
Michael RynowecerMarch 25, 2015
Crafting a Killer Proposal
You’ve learned how proposals get no respect or love—hurting your chances of getting new business, and how to strategically select the RFPs which do merit your love with BTI’s RFP Go/ No Go checklist. After reviewing the checklist and deciding a proposal is worthy of a response, all you need now…
Michael RynowecerFebruary 4, 2015
Dragged Kicking and Screaming to the Perfect RFP
Law firms work 4 times harder than 5 years ago to get a new dollar of business. This trend makes the following statements we’ve heard about chasing proposals and pitches all the more frightening: “This company is so big you don’t really need to have an existing relationship with them…
Michael RynowecerJanuary 21, 2015
Don’t Sell to People Who Don’t Want to Buy
Some clients just don’t bite. No matter how good you are or how well-suited you are to meet their needs, there are clients who just won’t buy from you. Successfully selling professional services is largely based on personality and chemistry. In any given professional services sector, 60% to 70% of…
Michael RynowecerNovember 4, 2014
Business Development Lessons from Hannibal Lecter
“The answer is right in front of you...” —Hannibal Lecter to Clarice Starling, FBI Trainee, in The Silence of the Lambs The key to new business is right in front of you. The typical law firm has about 23% of the business they could be getting from a top client.…
Michael RynowecerSeptember 24, 2014
Corporate Counsel Shift Another $1.1 Billion In-House
BTI’s first look at legal spending for 2014 and 2015 shows corporate counsel continue on a 3-year path of bringing work in-house. Larger companies, with $1 billion or more in revenue, are on track to move another $1.1 billion in legal spending in-house. This is on top of the $5.8…
Michael RynowecerSeptember 15, 2014
How to Stand Out in a Crowded Tank
Anna, about 3, immediately pulled Mom by the hand over to the lobster tank asking in a loud excited voice: “Where’s Larry?! Where’s Larry?!” as she approached the lobster tank at Captain Marden’s in Wellesley, MA. Mom asked Steve, the man behind the counter, if he could take a moment…
Michael RynowecerJuly 16, 2014
Give a Hoot, Don’t Pollute
Every month, a typical General Counsel speaks with 22 partners—each from a different firm. While partners are discussing legal and case-specific issues, they are also looking for more work. GCs report 75% of these active matter discussions includes the partner doing one of the following: Asking for work in another…
Michael RynowecerJune 25, 2014