Savvy law firm leaders can define new ways of navigating today’s legal market by drawing on a combination of proven tactics and innovative best practices including:
- Systematic client feedback every 18–24 months
- Quarterly in-person meetings with each attorney’s top 5 clients
- Client-specific profiles on the firm intranet, replete with preferences from communication-style to level of detail included in invoices
- Brief, relevant highlights of anticipated changes and how they impact your clients distributed online, by email or social media
- Draft invoices to share with clients before submitting them for payment
- Targeting precise areas of growth within your practice (e.g., Securities Litigation with Energy companies or opportunistic mergers in the Telecom industry — read BTI’s Litigation Outlook 2011 and BTI’s Premium Practices Forecast 2011 for more ideas)
- Monthly and event-driven client team meetings to discuss changes in client’s goals, objectives and business needs and identify at least one specific growth opportunity