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With customized world-class and data-driven client feedback solutions
Client Feedback
We help reveal powerful and defining client insights you simply can’t get anywhere else through world-class feedback.
Business Development
We help you and your firm catapult your business development skills, culture, and mindset—fast.
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We help you redefine how and what clients think about you and your law firm today and for the future.
Latest Insights
We examine the market from your client’s perspective to help you benchmark how clients acquire law firms.
Latest Insights from The Mad Clientist
Ambition and Anxiety. Law firm leaders collectively reflect both. This is precisely why internationally recognized consultant Patrick McKenna and I teamed up for our 6th survey of law firm leaders. We asked a broad spectrum of questions, including what will happen in 2026. Use these insights to help learn: What…
Ropes & Gray has more than its share of early-mover firsts under its belt. They were among the first to build out a private equity practice. They helped enable specialized ETFs. Ropes is one of the first to build a team of high-performing client development executives – marketing pros who…
Love it. Hate it. Dismiss it. Ponder it. Everyone has an opinion on the role of Gen AI. Given the polarizing nature of the topic – who better to ask to comment on the future of the legal industry than ChatGPT? I asked ChatGPT to write a letter as a…
Uncertainty permeates almost every conversation – and it takes more than two hands to count the opportunities it creates for law firms. Shifting tides are an understatement – because these tides carry opportunity for those who dare to paddle into them. Our new survey of legal spending shows just how…
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