The Mad Clientist - The BTI Consulting Group

Superstitions and Customs to Guide or Haunt Your New Year

A certain rock star litigator will wear 1 of only 2 ties when delivering closing arguments. He may add a new tie to this elite collection, but, only if he has success in less serious matters enough times for it to earn its keep as a good-luck tie.A top rainmaker…

Michael RynowecerJanuary 3, 2018

The Mad Clientist

BTI’s Holiday Wishes 2017

May this holiday season usher in a wonderful new year for you and yours.— from The Mad Clientist and everyone at The BTI Consulting GroupYou can view the this year's holiday card below, or on YouTube directly here: https://youtu.be/cPdRsuWs1TA

Michael RynowecerDecember 20, 2017

The Mad Clientist

Smart Questions To Get Clients To Open Up

Developing business doesn't happen by asking questions with yes or no answers. Truly understanding your clients' needs—and how your firm can help—comes from asking situational questions which drive robust answers. In this week's video, The Mad Clientist walks you through creating scenarios to get your clients talking.You can view the…

Michael RynowecerDecember 18, 2017

The Mad Clientist

The 16 Most Important Trends and Opportunities for 2018

Ten years in the making—growth in outside counsel spending returns. Before we party like its 2007, it’s important to realize the 2018 increase is different. 2007 saw new money flooding the market. In 2018, clients are making a strategic choice to move money from in-house staff to outside law firms.…

Michael RynowecerDecember 13, 2017

The Mad Clientist

The Driving Force Behind the Most Successful Industry Programs

Behind the most successful industry programs stands an opportunity for your firm to provide deep insight into your clients' greatest concerns and needs.You can view the video by clicking the image below, or on YouTube directly here: https://youtu.be/6ZUGTpSeQ2I We’ll be releasing videos here on The Mad Clientist blog every Tuesday. Subscribe…

Michael RynowecerDecember 11, 2017

The Mad Clientist

Clients Single Out 61 Law Firms Who Can Cut Through Complexity

Clients have been on the receiving end of a continuous stream of increasingly complex risk and exposures. This stream of complexity is in its 4th year and shows no signs of abating. And, it’s changing what clients want in their law firms.With equal parts tenacity, sheer will, smarts, and intuition—combined…

Michael RynowecerDecember 6, 2017

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Superstitions and Customs to Guide or Haunt Your New Year

BTI’s Holiday Wishes 2017

Smart Questions To Get Clients To Open Up

The 16 Most Important Trends and Opportunities for 2018

The Driving Force Behind the Most Successful Industry Programs

Clients Single Out 61 Law Firms Who Can Cut Through Complexity