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Nobel Laureate Discovers Why Attorneys Undermine Their Own Business Development The Mad Clientist

Nobel Laureate Discovers Why Attorneys Undermine Their Own Business Development

It's a psychological minefield trapping even the brightest of legal minds. Prospect Theory – developed by psychologists Daniel Kahneman and Amos Tversky in 1979 – explains how people make decisions when facing uncertainty. It especially applies when outcomes are unknown. The following 4 key insights help you eliminate the negative…
BTIConsulting
February 5, 2025
Clients Single Out the Law Firms on the Leading Edge: Helping Clients Implement Strategic Change The Mad Clientist

Clients Single Out the Law Firms on the Leading Edge: Helping Clients Implement Strategic Change

More than 80% of clients are going through a business transformation. 67% of corporate counsel are playing a mission-critical role in this transformation — and they single out the law firms best suited for this high-value new and novel work. These firms are best at delivering on the all-new expectations…
Michael Rynowecer
February 14, 2024
Skadden Reclaims Best Brand: 18 Firms Move Up in New BTI Brand Elite The Mad Clientist

Skadden Reclaims Best Brand: 18 Firms Move Up in New BTI Brand Elite

Skadden reclaims its position as the best-branded law firm. Benefiting directly from the increased complexity and uncertainty clients face—clients rank Skadden as the firm to turn to in bet-the-company situations more than any other firm. Fully 18 firms in the 28 Brand Elite firm improved their brand over last year.…
Michael Rynowecer
May 15, 2019