legal engagement Archives - The BTI Consulting Group

36 Vexing Problems Facing Clients: Everything Else is Low-Rate Noise

Novel and complex legal needs are rapidly eclipsing the straightforward and difficult needs. The law firms snagging this work learned quickly how to pivot and change strategies. Their client feedback gave them early insight into new needs and these firms developed new business tactics. They target corporate counsel’s most vexing…

Michael RynowecerMarch 13, 2024

The Mad Clientist

All 121 Law Firms Best at Meeting Novel, New, and Strategic Needs

Complex, new, and novel matters are driving the market — as are transformational and strategic M&A. These create new demands for clients — who are enjoying the challenge — and their outside counsel. These new demands include the ability to: Serve as the source of new ideas Develop brand new…

Michael RynowecerMarch 6, 2024

The Mad Clientist

9 Reasons Clients Remember Pitches and Meetings

You want to make an imprint. A positive imprint. You want to be remembered. Being remembered means getting hired. Corporate counsel hear a lot of pitches and talk to a lot of attorneys — an average of 22 a month at last count. They report hearing a lot of noise…

Michael RynowecerFebruary 28, 2024