Book

I confess to loving all 26 letters in The Mad Clientist’s ABCs of Client Service equally. This easy read of a book takes a short and lighthearted look at a deadly serious topic—improving client service to drive new business. But I admit, I am especially partial to the letters F, Z,…

The overwhelming majority of C-level executives will hire you based on a single unprompted recommendation from a peer. (An unprompted recommendation is like a write-in vote.) An unprompted recommendation from your client to a peer gets you hired with no competition. Your client’s unprompted recommendation is the most powerful indicator of…