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Michael Rynowecer

Clients have 2 big sources of insomnia. Law firms only cause 1. The Mad Clientist

Clients have 2 big sources of insomnia. Law firms only cause 1.

Top legal officers are questioning themselves and their strategies. Something they don’t often do. And it’s keeping them up at night. The decision makers are unnerved by their law firms’ behavior—as they are now relying on their outside counsel more than ever before.Almost 30% of corporate counsel are unnerved because…
Michael Rynowecer
April 25, 2018
Legal Marketing Association Annual Conference – New Orleans The Mad Clientist

Legal Marketing Association Annual Conference – New Orleans

The Legal Marketing Association’s annual meeting is always a great conference and a valuable learning experience. BTI Principal, Jennifer Dezso, will be attending and presenting a not to be missed session for firms targeting new business from existing clients. Wednesday, April 11, 3:30 – 4:30 The Best Source of New Work…
Michael Rynowecer
April 9, 2018
Clients Single Out 326 Attorneys for Superior Client Service The Mad Clientist

Clients Single Out 326 Attorneys for Superior Client Service

Corporate counsel point to 335 attorneys—by name—who deliver the best client service. These are the BTI Client Service All-Stars 2019. Corporate legal decision makers single out each BTI Client Service All-Star—by name and in an unprompted manner. No attorney or firm can self-nominate, self-refer, nor pay to be included in…
Michael Rynowecer
March 28, 2018