For 30 years, we’ve helped our clients strategically drive revenue, boost performance, attract and retain clients, develop more business in new and existing markets, and create enduring relationships with our data-driven customized programs and solutions tailored to meet each client’s specific and unique needs.
Helping you build robust and enduring client relationships the right way
With customized world-class and data-driven client feedback solutions
Client Feedback
We help reveal powerful and defining client insights you simply can’t get anywhere else through world-class feedback.
Business Development
We help you and your firm catapult your business development skills, culture, and mindset—fast.
Client Service
We help you redefine how and what clients think about you and your law firm today and for the future.
Latest Insights
We examine the market from your client’s perspective to help you benchmark how clients acquire law firms.
Latest Insights from The Mad Clientist
It’s the widest spectrum of legal needs corporate counsel face in decades. But this is just the start: Almost no clients expect a slowdown in legal needs — in fact — most see the opposite Few in-house legal departments are hiring in-house staff in a meaningful way Outside counsel is…
John Quinn is the founder and chairman of Quinn Emanuel Urquhart & Sullivan, the largest litigation-only law firm in the world — and the most feared. BTI research shows corporate counsel point to Quinn Emanuel as the law firm they most want to avoid in litigation. I sat down with…
LinkedIn engagement is an underappreciated building block in your client relationship. Corporate counsel treat every comment, like and celebration as a valued touchpoint. This high quality connection adds to the foundational strength you already have — and serves as a credible first touchpoint for others. This makes the case —…
You disappear from the reliable and trusted list the minute you fall behind client expectations. There is little leeway here. You have 2 ways to fall behind: You can do less or invest your time elsewhere — this is more often an unintended behavior than a decision Clients start moving…
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