For 30 years, we’ve helped our clients strategically drive revenue, boost performance, attract and retain clients, develop more business in new and existing markets, and create enduring relationships with our data-driven customized programs and solutions tailored to meet each client’s specific and unique needs.
Helping you build robust and enduring client relationships the right way
With customized world-class and data-driven client feedback solutions
Client Feedback
We help reveal powerful and defining client insights you simply can’t get anywhere else through world-class feedback.
Business Development
We help you and your firm catapult your business development skills, culture, and mindset—fast.
Client Service
We help you redefine how and what clients think about you and your law firm today and for the future.
Latest Insights
We examine the market from your client’s perspective to help you benchmark how clients acquire law firms.
Latest Insights from The Mad Clientist

Unpredictable replaced uncertain. Unexpected litigation is rampant. Novel and complex claims are driving a new stream of litigation. All this creates a host of new business development opportunities. And this is the tip of the iceberg. Our brand new research with more than 280 corporate counsel reveals the key trends…

Decoding legal sales is one of the holy grails. Combine savvy business development skills with legal prowess and you just unlocked a path to outsized success. Brand new research with more than 250 corporate counsel reveals clear preferences about who they want to deal with and what facilitates new law…
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